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above-the-line cost

См. также в других словарях:

  • Below the line (advertising) — Below the line (BTL), Above the line (ATL), and Through the Line (TTL), in organisational business and marketing communications, are advertising techniques.Promotion can be loosely classified as above the line or below the line .Promotional… …   Wikipedia

  • Ship of the line — A ship of the line was a type of naval warship constructed from the 17th century through the mid 19th century, to take part in the the naval tactic known as the line of battle, in which two columns of opposing warships would manoeuvre to bring… …   Wikipedia

  • Cost curve — In economics, a cost curve is a graph of the costs of production as a function of total quantity produced. In a free market economy, productively efficient firms use these curves to find the optimal point of production (minimising cost), and… …   Wikipedia

  • line — I. /laɪn / (say luyn) noun 1. a mark or stroke long in proportion to its breadth, made with a pen, pencil, tool, etc., on a surface. 2. something resembling a traced line, as a band of colour, a seam, a furrow, etc.: lines of stratification in… …  

  • Cost per Activity — Internet marketing Display advertising Email marketing E mail marketing software Interactive advertising …   Wikipedia

  • Cost per Activity (CPA) — When a mobile consumer sends requests for additional content in the form of, for example, e vouchers, audio files or video clips, then the advertiser is charged a nominal amount in terms of their budget by the web driven platform supporting the… …   Wikipedia

  • The Vatican —     The Vatican     † Catholic Encyclopedia ► The Vatican     This subject will be treated under the following heads:     I. Introduction; II. Architectural History of the Vatican Palace; III. Description of the Palace; IV. Description of the… …   Catholic encyclopedia

  • The Irish (in Countries Other Than Ireland) —     The Irish (in countries other than Ireland)     † Catholic Encyclopedia ► The Irish (in countries other than Ireland)     I. IN THE UNITED STATES     Who were the first Irish to land on the American continent and the time of their arrival are …   Catholic encyclopedia

  • The United States of America —     The United States of America     † Catholic Encyclopedia ► The United States of America     BOUNDARIES AND AREA     On the east the boundary is formed by the St. Croix River and an arbitrary line to the St. John, and on the north by the… …   Catholic encyclopedia

  • Cost of conflict — is a tool which attempts to calculate the price of conflict to the human race. The idea is to examine this cost, not only in terms of the deaths and casualties and the economic costs borne by the people involved, but also the social,… …   Wikipedia

  • The Long Tail — The phrase The Long Tail (as a proper noun with capitalized letters) was first coined by Chris Anderson in an October 2004 Wired magazine article [ [http://www.wired.com/wired/archive/12.10/tail.html The Long Tail ] by Chris Anderson, Wired , Oct …   Wikipedia

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